Blog

The ‘One’ That Got Away

The 'One' That Got Away

Everyone’s had one. Whether they’d like to admit it or not, everyone remembers the ‘one’ that got away. Although the pronoun ‘one’ is commonly in reference to a girl or boy, I am not just talking about relationships exclusively. Rather, we widen the scope and apply ‘one’ to every event, person, and opportunity we let get away from us.

Musicians have written songs about them, writers have written novels, and directors have made movies. It is a classic story and one that we never tire of. Not because we like hearing about how someone chose a job over another and regretted it, or the girl they decided to leave for what seemed like a life changing opportunity, but because we sympathize and see a bit of ourselves in each situation. No matter the story, one central theme is consistent. In each situation, there was risk involved. Specifically, what makes us remember the ‘one that got away, is that the risk was great. (more…)

What Every Marketing Student Should Know

Although listed as one of the 10 most popular majors in an article by CNN and CareerBuilder.com, marketing continues to have an ever changing definition. For example, if you ask a freshman what marketing is and compare it with someone who is about to graduate and you are mostly likely to get two completely different answers. The reason for this isn’t that they haven’t been educated properly. Rather, it’s that ‘marketing’ itself changes everyday. What would be considered ‘marketing’ one day, may be considered something different the next. In very few career paths do you see such dynamics which is why many students with a marketing degree end up in jobs and positions they didn’t ‘expect.’

While a marketing student who is reading this may jump at this and say that they aren’t one of those people who don’t know what marketing is, the reality is that if what you know about marketing is from the definition you read in textbooks, you really don’t marketing is. (more…)


Business

The ‘One’ That Got Away

Everyone’s had one. Whether they’d like to admit it or not, everyone remembers the R

More in Business

Entrepreneur

Dream Like An Entrepreneur

When we go to bed at night, we enter a whole new world. A world where you can do things you never i

More in Entrepreneur

Marketing

What Every Marketing Student Should Know

Although listed as one of the 10 most popular majors in an article by CNN and CareerBuilder.com, ma

More in Marketing

Career

The College Hangover

As the alarm buzzes so begins the debate. The debate whether or not getting up and getting ready fo

More in Career

Social Media

Relationship Status: It’s Complicated

“Have you heard? John and Mary broke up.” “How do you know?” “She just updated her Faceb

More in Social Media