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Relationships

Technology And Long Distance Relationships

January 27, 2010

Relationships

According to an article published by Dr. Tamara Knapp-Grosz, 90 percent of long distance relationships will end within the first year. Based on those numbers, if you are in a long distance relationship, the chances of your relationship lasting longer than 12 months is about the same as you getting into Princeton. While the numbers may be no more than a statistical reference, the fact remains that long distance relationships more often break a relationship than make them stronger.

Look how far we have come today though and you realize that 90 percent is just a number. Technology and human innovation has made us smarter, improved the quality of life and has enabled us to understand far more than we ever imagined. Not only has technology helped improve these aspects of our lives, but it has also helped improve relationships, especially long distance. Today, no ‘long distance survival package’ is complete without a webcam, an unlimited texting plan and Facebook. Continue Reading…

Marketing

Marketing: Why You Must Continue To Change

January 11, 2010

Marketing Change

5 years ago, marketing through online branding was considered far fetched at best. The concept was raw, and the number of companies using it scarce. Today though, blogs, social networking profiles and online advertisements have become almost standard practice when it comes to marketing. The question now becomes “what brought about the change?”

The answer to this lies within the question: Change.

We must always remember that although ‘change’ can be a frightening concept, ‘change’ has helped us improve our quality of living, helped us make new discoveries and in some cases, been a beacon for hope.

When it comes to marketing, change can be scary, exciting and rewarding. What’s important is that we always remember that change is inevitable. Continue Reading…

Social Media

AOL Instant Messenger: On The Outside Looking In

December 24, 2009

When AOL Instant Messenger, better known as AIM, first hit the online world in 1997, it took off like wildfire. While AIM wasn’t the first instant messaging application, it was by far one of the most popular and widely used. Whether you used it to stay in touch with friends or as a way to meet new people, AIM not only impacted our culture at the time, but it also laid the groundwork for future social media powerhouses, Facebook and Twitter.

With features like file transfer, emoticons, and the always amusing/irritating ‘warn’ button, AIM attracted groups by the masses. Still, that was then, and this is now. The reality is that AIM can no longer compete with the Facebook and Twitter’s of the world. The once teacher, has now become the student. AOL’s inability to monetize off AIM consistently has continuously been put to question and it seems like its now or never for AOL’s once popular application. Continue Reading…

Social Media

Why You Can’t ‘Dislike’ Facebook

December 14, 2009

When Facebook first started, Mark Zuckerberg intended it to be used as an online simulation of real-life relationships. To his credit, Facebook has become just that. From relationships to catching up with friends, Facebook has taken networking to new levels. Still, Facebook has a ways to go if it intends on being a true online representation of real-life.

The biggest complaint of which is the ability to dislike content on Facebook. Although Facebook allows you to ‘like’ content from your friends, they don’t have an option to ‘dislike’ something. The question then becomes what do you do if you find something so offensive that ‘hide content’ just doesn’t work for you?

Facebook Isn’t MySpace

No matter what the public says, in the end, Facebook will have the final say on how they want their social network to function. With that said, one of the most important things that Facebook considers when they introduce new features, such as their new Facebook privacy policy, is not only how it will affect users, but also their brand. Continue Reading…