Browsing Tag

Seth Godin

Marketing

Marketing: Why You Must Continue To Change

January 11, 2010

Marketing Change

5 years ago, marketing through online branding was considered far fetched at best. The concept was raw, and the number of companies using it scarce. Today though, blogs, social networking profiles and online advertisements have become almost standard practice when it comes to marketing. The question now becomes “what brought about the change?”

The answer to this lies within the question: Change.

We must always remember that although ‘change’ can be a frightening concept, ‘change’ has helped us improve our quality of living, helped us make new discoveries and in some cases, been a beacon for hope.

When it comes to marketing, change can be scary, exciting and rewarding. What’s important is that we always remember that change is inevitable. Continue Reading…

Featured, Personal Branding

I Own Seth Godin

July 31, 2009

Yes, it is true. I now officially own the marketing guru himself Seth Godin. After spending just over $10, I now own Seth Godin along with a copy of “The Little Book of Marketing Secrets.” While I might never be able to read “The Little Book of Marketing Secrets” because of it being no bigger than my thumb, I already feel smarter and full of confidence. This is what a 5.375″ action figure of Seth Godin does to you. It makes you feel like a champ.

While I may never be as popular and famous as Seth Godin, when I saw his action figure starting at me while browsing through a local shop on vacation, I knew that I had to have it. Seth Godin would be pleased to know that he was in good company. To the left of him was an action figure of Jesus and to the right of him, Albert Einstein himself. While I hadn’t purchased an action figure since I was 10 years old, Seth should feel rest assured that he will be joining an elite crowd. He will joining the likes of Wolverine, Batman, and the Teenage Mutant Ninja Turtles. Continue Reading…